Shop These Black-Owned Fashion and Beauty Brands

Happy Black History month! To celebrate, I wanted to round up some of the Black-owned fashion and beauty brands that have currently been on my personal radar. In order to be a well-rounded, knowledgable consumer, I think it is critically important to learn more about what you are putting your money towards. This way you will have a better idea of the brand or company you are supporting. In light of Black History month, I wanted to round up some brands but please note, I do think it is important to extend this support to every month of the year. So if you are ready to shop, here are some of the Black-owned fashion and beauty brands that you can support this month and for all the months to follow! Enjoy!

black-owned brands

Shop These Black-Owned Fashion and Beauty Brands

Fashion: Black-Owned Fashion Brands

Fe Noel

If you are shopping for an upcoming tropical vacation or are ready to elevate your spring wardrobe, then you are definitely going to want to shop Fe Noel. This label is founded be Felisha “Fe” Noel and she injects a lot of her Grenadian heritage into each collection. With bold colors, unique silhouettes, and high quality craftsmanship, Fe Noel will become a favorite for all your resort wear needs.

Jade Swim

Brittany Kozerski founded Jade Swim, a sustainable swimwear brand that embodies minimalist design. Each piece is designed with multifunctional versatility in mind meaning they serve a purpose much greater than swimwear. Style your Jade Swim pieces as ready-to-wear in either daytime or nighttime.

Sami Miro Vintage

Eco-consciousness, ethical, and LA based is how I would describe Sami Miro Vintage. This brand is a female Black-owned clothing company who not only focuses on creating unique, on-trend clothing but also cares just as deeply about giving back to the community. Each garment is created from deadstock vintage fabric as well as plant-based fabrics.


A contemporary brand that stands for minimal, sophisticated design. Tove was founded by Camille Perry and Holly Wright in 2019 and since then, has been an unstoppable force. This is another brand that puts sustainability at its forefront, another reason to support and shop this brand! Shop some of their timeless pieces below.

Oma the Label

This black-owned brand was built on the premise that there was a significant lack of POC representation in the fashion industry so Neumia Anekhe wanted to do something about it. She created Oma the Label, which embraces both Scandinavia and African influences since she hails from Norway and is Nigerian. I love how Oma the Label has a blend of both simple and bold designs.

Beauty: Black-Owned Beauty Brands

UOMA Beauty by Sharon C

This is a beauty brand that I recently worked with and have thoroughly enjoyed their products! Uoma Beauty by Sharon C means beautiful and that is exactly how they want you to feel when trying their products. Uoma is one of the most, if not the most, inclusive black-owned beauty brands founded by Nigerian-born Sharon Chuter.

MELE Skincare

You can shop MELE Skincare directly on Target! This is a beauty brand that I also had the pleasure of working with within the past year. It was created by Esi Eggleston-Bracey and Sarah Irby,  beauty industry leaders that wanted to form a skincare brand that prioritizes melanin-rich skincare.

Fenty Beauty & Fenty Skin

We have to give it up to Rihanna and how she pioneered the inclusivity in the beauty industry with Fenty Beauty and then Fenty Skin. Seriously, can she do no wrong? Both brands have been stellar and I cannot get enough of key products like the Gloss Bomb and the Hydra Vizor. If you have not already, definitely give Fenty Beauty the try that it deserves – you won’t regret it!

Fashion Fair

This black-owned beauty brand was founded to cater to those with deeper skin tones. One of the best parts of Fashion Fair is that everything is vegan! Their product offering is small and curated but each one is stellar. One of the most standout products is the Iconic Lipstick which is offered in 14 different shades that cater to those with darker complexions.


Briogeo is one of the top selling hair care brands at Sephora whose primary focus is to have everyone achieve healthy hair. Their goal is to empower every single type of hair – straight, curly, thin, and thick. Some of their cult-favorite products include the Don’t Despair, Repair Deep Conditioning Hair Mask and the Scalp Revival Charcoal and Coconut Oil Scalp Scrub Shampoo.



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