As the temperature rises and the days get longer, summer 2023 is just around the corner, bringing with it a fresh batch of makeup trends to try. If you know anything about me, you know that I am a huge beauty fanatic but much like fashion, I tend to stick to neutrals. That being said, the summer season is all about experimentation and there is no better time than now to play with colors. But with so many options available, it can be overwhelming to decide which hues to experiment with. From bold and bright shades to soft pastels and everything in between, I wanted to explore some of the most popular colorful makeup looks from Pinterest and how you can recreate them from home. Whether you prefer a natural, dewy look or a dramatic, statement-making style, there’s a trend for every taste and skill level.
Go Bold with Colorful Makeup Looks
Purple Blush
This summer, it is okay to apply your blush with a heavy hand. Rosy cheeks are one of the latest beauty crazes and one of the easiest colorful makeup looks to achieve. In particular, I have seen the use of purple shades floating around on both TikTok and Instagram. The darker, cool-toned shade seems a little intimidating to apply, but the result is a beautiful blush that looks good on all skin tones.
Shades of Green
Green is not only trending in fashion but also makeup. While deep, earthy tones may act as the safer route, don’t be afraid to go bold. Everything from lime green shades to metallic leafy colorations are being popped on the lid as a fresh of breath air. As demonstrated in the bottom left image, you could even go so far as adding an electric green eyeliner to round our your saturated makeup look.
Pastel Eyes
If neon green is not your cup of tea, opting for a pastel based eyeshadow look might be your speed. While this is still an eye-catching in terms of color makeup looks, the muted colorways make this trend more wearable for everyday. Chalky blues, soft pinks, and lavenders are just a few of the pastels I have been seeing in heavy rotation.
Jelly Lips
If you want your focus to be on your lips, then this next summer beauty trend is for you. Say goodbye to matte lip products. Instead, it is all about the glosses. High-shine products with a pinky blush lip tint is the new go-to lip product. This jelly-like effect gives off a flirty, feminine aesthetic. My personal favorite (amongst many other avid beauty junkies) is the Tower 28 ShineOn Lip Jelly.
Flashy Highlighter
Admittedly, this might not be colorful, it is undoubtedly impactful. To round out these must-try summer makeup trends, be sure to put emphasis on your highlighter this season. Ultra shiny, reflective formulas that bring out your inner glow are high coveted this season. These products are being used on cheekbones, nose bridges, cupids bows, and more. This flashy highlighter works both on natural makeup or in conjunction with the aforementioned colorful makeup looks.